Max has acquired the exclusive telecast rights of the IPL Player Auction 2011. This is for the first time that any channel has brought the exclusive rights of the player auction, a content popularly lapped up by news channels on earlier occasions.
For IPL 4, the auction will take place in Bangalore on 8-9 January, starting at 10 am. Max, the official broadcaster of IPL, will have cricket experts and panelists who will share their insights in live wrap around show on both days of the auction.
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