FIFA World Cup, Brazil 2014: FIFA bans caxirolas

South African World Cup 2010 was marked by noisy environment and in that, the vuvuzelas played a major role. In fact, at the time, many including players and coaches, complained about how annoying the noise generated by these tools.

A few weeks ago, the caxirola was announced as his replacement in Brazil: a musical shaker instrument type, commonly used for capoeira and samba or even the Ministry of Sports in Brazil expected to be the official musical instrument Cup World.

However, this time FIFA have published a Code of Conduct for fans where, among other things, the entry of these instruments to the World Cup stadiums is prohibited. They also restricts entry of tablets, any balls, animals, umbrellas, chairs and flags.

FIFA World Cup, Brazil 2014: Bayern Munich is the club that will bring more players to the World Cup

Which league and clubs have the most players at the 2014 World Cup?

The World Cup sees football superstars who play all over the globe gather, but it is the Premier League that hoards the most players while Bayern Munich have sent more to Brazil than any other club.
Italy's Serie A is in second place with 24 fewer people than the Premier League. Juventus and Napoli will both have 12 players knocking about in the South American nation, contrasting with just the five Roma are sending out there.

Bayern (15) is the highest club, but the Bundesliga can only reach third in the table of leagues, with the next most populated German squads (Borussia Dortmund, Wolfsburg and Schalke) boasting seven players each at the finals.

Players hold bloody hearts in new World Cup ad for Adidas

Adidas sparked controversy over an ad campaign for the 2014 World Cup in Brazil which sees stars as the Spanish Diego Costa and Brazilian Dani Alves.

Adidas have filmed a host of football's top stars holding a bloody cow's heart in the advert alongside the slogan: 'During the World Cup, I will give my heart to the cause.'

Adidas have been criticised by animal rights groups following the release of a new advert promoting the World Cup.

World Cup history’s Top 10 goals

FIFA World Cup, Brazil 2014: National Slogans

Alegeria Desert Warriors in Brazil
Argentina Not Just A Team, We Are A Country
Australia Socceroos: Hoppiwng Our Way Into History!
Belgium Expect The Impossible!
Bosnia & Herzegovina Dragons In Heart, Dragons On The Field!
Brazil Brace Yourself! The Sixth Is Coming!
Cameroon A Lion Remains A Lion
Chile Chi chi chi! Le Le Le! Go Chile!
Colombia Here Travels A Nation, Not Just A Team!
Costa Rica My Passion Is Football, My Strength Is My People
Croatia With Fire In Our Hearts, For Croatia All As One
Ecuador One Commitment, One Passion, Only One Heart
England The Dream Of One Team, The Heartbeat Of Millions!!
France Impossible Is Not A French Word
Germany One Nation, One Team, One Dream!
Ghana Black Stars: Here To Illuminate Brazil
Greece Heroes Play Like Greeks
Honduras We Are One Country, One Nation, Five Stars On The Heart
Iran Horror of Persia
Italy Let’s Paint The FIFA World Cup Dream Blue
Ivory Coast Elephants Charging Towards Brazil!
Japan Samurai, The Time Has Come To Fight!
Mexico Always United, Always Aztecas
The Netherlands Real Men Wear Orange
Nigeria Only Together We Can Win
Portugal The Past Is History, The Future Is Victory
Russia No One Can Catch Us
South Korea Enjoy it, Reds
Spain Inside Our Hearts, The Passion Of A Champion
Switzerland Final Stop: 07-13-14 Maracana!
Uruguay Three Millions Dreams _Let’s Go Uruguay
United States United By Team, Driven By Passion

Toyo Tires is a New Premium Sponsor of AC Milan

Japanese tyre manufacturer Toyo Tires and Rubber has agreed to become a premium sponsor of Italian Serie A football club AC Milan.

The deal will begin immediately and run through the 2015-16 season.

Toyo Tires becomes the first Japanese company to join Milan’s commercial portfolio at the premium level. Fellow Japanese firm, IT equipment and services company Fujitsu, agreed a three-year deal to become an official partner in February. The two deals come after Japanese international forward Keisuke Honda joined Milan from Russian Premier League club CSKA Moscow in the January transfer window.

The key parts of the new Ferrari F14 T

The Ferrari F14T, which Fernando Alonso will drive this season, is characterised by a peculiar nose with a pronounced step and an open-pillar 'walrus' design. Leaving aside the aesthetics - a part which is secondary to the car's performance -, the new Ferrari includes oversized air intakes, which should provide good cooling for the new 1.6 V6 Turbo engine. This incorporates ERS, consisting of a set of electrical generators which provide up to 160 bhp during a third of a lap.

Read more:The key parts of the new Ferrari F14 T - MARCA.com (English version)

Kohli named Room to Read Ambassador

Virat Kohli is a new global ambassador for ICC’s partnership with Room to Read, an international not-for-profit organisation that aims to promote literacy and gender equality in education. Kohli joins fellow leading international stars Shane Watson of Australia and Sri Lanka’s Angelo Mathews in promoting the partnership that was first launched at the ICC Cricket World Cup 2011.

Emirates to sponsor Deccan Chargers

Emirates airline will be partnering with the team for the next three IPL campaigns.

Pune Warriors get a new captain and jersey

Pune Warriors India has appointed Sourav Ganguly as their team captain. They will don new turquoise blue and silver color jerseys. Sahara India said that turquoise blue color stands for zeal, confidence and victory, the very attributes and motto of a Warrior.

BookMyShow.Com ties up with five IPL teams

Mumbai Indians, Kings XI Punjab, Rajasthan Royals, Pune Warriors and Delhi Daredevils are the teams.

Bigtree Entertainment is the promoter of BookMyShow.Com.

Height of Brand Assoication: 'Official Apple Partner'

Washington Apples to be CSK’s official fruit (Only Appale) in IPL 2012.

Washington Apple Commission is an industry initiated self-governing body made up of apple growers and packers from Washington.

It is official, Amul into 2012 London Olympics

The jewel of cooperatives Amul has agreed to sponsor athletes participating in the 2012 London Olympic. Amul produces milk and cheese which are source of energy for the athletes and hence the sponsorship, declared GCMM Managing Director R S Sodhi in a function at Delhi on Monday.

MasterCard renews Champions League sponsorship

MasterCard has signed a three-year sponsorship deal for the 2012–15 cycle of the UEFA Champions League, continuing UEFA's relationship with one of the world's premier global brands.

Bridgestone becomes title sponsor of WSH

Bridgestone, the world’s largest tyre and rubber manufacturing company, has come on board as the title sponsor of World Series Hockey (WSH), the biggest-ever hockey league in the world. WSH is a joint initiative between the Indian Hockey Federation and Nimbus sports channel.

Just before the IPL -2012, the Shahrukh Khan’s Kolkata Knight riders got a makeover. The new logo had been designed by Sophie Lutman of lambie-nairn agency. Talking about the new logo, SRK stated, “The golden color was because I like gold and the black has been changed because I was told that it was not lucky. And last year since we couldn't make it to the last four I can't even argue with it.”

Messi become an EA SPORTS Ambassador

Argentine football star Lionel Messi has signed a multi year endorsement deal with Electronic Arts Inc to front its EA Sports FIFA Football franchise. The partnership will see Messi serve as a Global Ambassador for EA Sports and play a central role in its advertising and marketing campaigns both on packaging and through social media. EA Sports will also team up with the Leo Messi Foundation to support social, educational and health care related initiatives for children around the world.

Long jump champion J.J. Jegede attempts jump over three Limited edition 2012 MINIs

Current England long jump champion and London 2012 hopeful J. J. Jegede attempts an exhibition jump over three Limited edition 2012 MINIs on September 28, 2011 in London, England. This world first is taking place to celebrate the launch of the MINI London 2012 Edition models, of which only 2,012 will be produced.

Amul sponsors Sauber Formula 1 team for Indian GP

Asia’s largest dairy brand, Amul, said it would be the official partner of Switzerland-headquartered Sauber F1 team at the inaugural Indian Grand Prix, scheduled to begin from October 28.

AC Milan extend Nivea partnership

A.C. Milan and Infront Sports & Media, the club’s official advisor, have prolonged the partnership agreement with Nivea for Men for the upcoming season. Nivea for Men, a skin care product of the Beiersdorf Group, will remain Top Sponsor of the club