Godrej Consumer Products has decided to rope in Raveena Tandon as the brand ambassador for their latest brand Protekt. They have launched the ‘Freedom to Touch' campaign with actor Raveena Tandon.
MNCs such as Reckitt Benckiser and HUL have also entered the hand sanitiser category, extending the soap franchise with brands Dettol and Lifebuoy.
Apart from hand sanitisers, Protekt also has hand wash and wet wipes.
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