IPL Diary

-Channels such as Colors and HBO have lined up a slew of cricket-related shows. Colors has announced four ‘cricketainment’ shows under the tag, IPL Tadka Maar Ke. HBO has announced Hollywood Premiere League, a take-off on IPL — all to capitalise on the cricketing fever.

- Indian Premier League 3 has DLF, Vodafone, Fly Kingfisher, Hero Honda, Maxx Mobiles, Karbonn Mobiles and Citibank as its primary sponsors.

- IPL and its licensing partner Global Cricket Ventures (GCV) have struck an agreement with vRock Mobile Communications for worldwide SMS, MMS and IVR rights for a period of five years. vRock Mobile Communications (VRMPL) is a private limited firm based in Gurgaon founded by Ramesh Awtaney, Vivek Gupta and Jatin Ahluwalia.

- ITV, the oldest television network of United Kingdom, got the exclusive broadcasting rights for DLF-IPL III.

- Linc Pens has inked a sponsorship deal with the Rajasthan Royals.

-Leading brands from United Spirits — Whyte & Mackay, McDowell's No1, in addition to Royal Challenge, — continue to be the key sponsors for the Royal Challengers team. In addition, Reebok is the team apparel sponsor on field and Indigo Nation is the formal attire sponsor.

- Karbonn Mobile has signed a 2 years deal as IPL’s ‘Official Partner Mobile Phone’ and the title sponsor of the new property Karbonn Mobiles IPL Nights , which will be aired on MTV.
Karbonn Mobiles is a JV between Delhi-based Jaina Group and Bangalore-based UTL Group. The company has roped in Virendra Sehwag, Gautam Gambhir, Manish Pandey and Virat Kohli as brand ambassadors.

- Mountain Dew will be the Kings XI Punjab's official beverage partner, they also rolled out a new campaign called as “Dar ki Wicket Girayega to Hamare Saath Khelega.”

- Idea Cellular which is associated with Deccan Chargers and the Delhi Daredevils launched a TVC for its new “ungli cricket” which is a game where users will play cricket using SMS.

- Lionel Richie, American singer will be a part of the DLF-IPL Season III opening gala dinner on March 11 at the Tote On the Turf, Mahalaxi Race Course on Thursday and the opening ceremony on March 12 at the D.Y. Patil ground.

- Royal Challenger’s has joined YouTube as a premium sponsor for DLF IPL 2010 matches that will be streamed live on the site. Other top brands taking the sponsorship slots include Airtel and Coca-Cola. While HP, HSBC India and Samsung are among the other companies to have done a deal with YouTube.

-Apalya Technologies, owners of the “MiMobiTV” service, is the exclusive live video streaming provider for all Indian Premier League (IPL) matches for the next three years, including the forthcoming 2010 IPL season. The rights granted cover live video streaming for all mobile platforms worldwide for the IPL on an exclusive basis.

-UFO Moviez will show DLF IPL 2010 matches live on gigantic screens in cinemas across India. The matches will be screened in High Definition Digital format without commercial interruptions.

Abhishek for Videocon d2h while Akshay for LG

Videocon has roped in Abhishek Bachchan to endorse its direct-to-home (DTH) service Videocon d2h as brand ambassador, which is having a tagline "Direct Hai To Right Hai".

 

On another front, LG Electronics India got Akshay Kumar as the brand ambassador for its LG Flat Play Display (FPD) segment.

QUIZON 10

Hi Bizdom Readers,

On quiz front I am continuing the Quizon series which is here with its 10^th shot i.e. QUIZON 10. The answer key will be replied to those who care to reply.

Note: - Kindly send your try to bizdomonline@gmail.com, and also note that this id will be a common email id for all quizzes, queries n other things related to “Bizdom” from today onwards. You are welcome to shoot your mails at bizdomonline@gmail.com.

So, lets start the quiz……………….Happy Quizzing

1- What’s a common connection among all these pics? 

2- To advertise its company’s product, the owner encouraged his franchisee to take to the air waves with their own campaign. Following his directive, two franchisees decided to target kids by sponsoring a local children’s show, Bozo’s Circus. When station cancelled the show after 4 years, the franchisees hired a television announcer to create a new clown persona for local ads. It marked the birth of which legendry icon? 

3- Founded in 1998, it’s a British manufacturer but subsidiary of a different nation’s company.  The concept of the company is to make its product in the same line as luxury watch manufacturers. Which company? 

4- He was a retired flight operation manager at Indian Airlines named Mr. Harpal Singh. He got something first from the Iron lady of India. What I am talking about? 

5- Name the company.

6- “Yuksom breweries” is owned by a Bollywood's illustrious gangster who also has Rhino Breweries in his kitty. The brands of Yuksom are Dansberg, Hit and He-Man; this may give you some idea about him.

7- Whose logo is this?

  

8- It was founded in 1847 after the name of the founder’s son. Some of the company’s earlier logos have an elephant & the swastika. Which company I am talking about? 

9- He pegged himself as “Conservatively flamboyant”, an unconventional Englishman who made American Conventions his life’s study. This Oxford dropout even worked for British Intelligence during WW II. His firm opened its doors on 1948, which got pick up after successful assignment for ‘Hathaway Shirt’. Who was he? 

10- He was born in the home of Sanjay Gupta in 1980 but Pratap Mulick & Parshuram Sharma takes care of him till 1995. Presently he lives in Mahanagar city as an employee of a TV Channel. He was also adapted into a Live action TV show but the show never made it to the TV, on his side he has his first animated movie which is soon to be release. Who is he?

ET in Campus - Pune Chapter

The 20 Prelims Questions are posted here are as best recalled by Nandkishore Meena from VAMNICOM.

Q.1- In near future which company is planning to launch its first gasoline car in India, model is CR-Z?

Honda

Q.2- Name the Insurance giant from India that recently bid for US based insurance company Northgate.

Religare

Q.3- “Leadership is not a matter of choice, the matter of choice is Responsibility". Hint- (Automobile company).

Mercedes Benz 

Q.4- Pepsi has allotted part of their advertising campaign budget through a new channel called RWA which is neither a TV nor Digital/Print media. What is RWA?

Resident Welfare Association

Q.5- Name the largest construction and home improvement company of USA.

Home Depot

Q.6- MCX stands for what?

Multi Commodity Exchange

Q.7- Some ads were shown & from the same company.

WPP

Q.8- A question related to Blackstone group.

Q.9- Save tax (The Chintamani ad)a man stand and tell, first things happen in India, that ad belongs to which company? 

ICICI Prudential

Q.10- Picture of Twitter Founder

Q.11- Which global banking giant has started the Green Umbrella campaign?

Citi Bank

Q.12- Which of the Ozone group product has been endorsed by Kiran bedi? ? (Hint- Sometimes u didnt get in exams or in quiz)

NOMARKS

Q.13- Who is the Owner of Fininvest?

Silvio Berlusconi's, President of Italy

Q.14- Who is the endorser of S-Square Ladies perfume?

Shilpa Shetty

Q.15- Name the Media Giant that shown as Touchstone, Famous worldwide.

Walt Disney

Q.16- An Indian company doing business in the field of Retail, agriculture, telecom and insurance (AXA)?

Bharti Group

Q.17- “Milo” belongs to which company, in the field of Beverages.

Nestle

Q.18- A question related to MillHouse

Q.19- K.R Kamath is the chairman of which Financial organization?

Allahabad Bank

Q.20- An audio music track of the song "all iz well'' was played, name of the movie's producer was asked?

Vidhu Vinod Chopra

Put on your "Style Essentials"

Tired of wearing boring sports wear? Designer duo Shantanu & Nikhil are at your rescue with their fashionable yet sporty collection for sports apparel brand Adidas at the ongoing Lakme Fashion Week.

The Delhi-based designer duo has collaborated with Adidas for their new label "Adidas Style Essentials" - a sports-inspired fashion brand for youngsters.

Supporting the designers at the show were Bollywood actresses Neha Dhupia, Dia Mirza and Shamita Shetty, and tennis star Sania Mirza, she was their first "Indian Global Brand Ambassador" and before that she was the brand ambassador of the Italian brand Lotto.