'Waka Waka (This Time for Africa)' by Shakira - FIFA World Cup 2010's Official Song

FIFA and Sony Music Entertainment announced Waka Waka (This Time For Africa) as the Official Song for the FIFA World Cup(2010) in South Africa which is written and co-produced by Shakira.

Take care Take charge

L’Oreal and Times of India joined hands to promote green concepts and ideas. The initiative is called as ‘Take care Take charge’. It is a 45 days campaign that will work on recycling of paper which will culminate on June 5 - World Environment Day with an entirely recycled special edition of the times of India.

VIP Superlite

VIP has launched world's lightest strolley (As they claim) under the brand name 'Superlite'. The new TVC works to position VIP as a 'sunshine brand'.

 



Trivia:-

VIP Industries Ltd. is the flagship company of the DG Piramal Group. The first VIP suitcase rolled off the assembly line in 1971.

DermiCool - A new TVC wih changed positioning

DermiCool, a product of Paras Pharma has launched a new ad campaign for this summer where they have changed their positioning from 'Thanda thanda powder' (Since eight years) to 'Thanda Raho, Thanda Socho'.

Chirayu Amin

Chirayu Amin, with whom only fewer was familiar got a steep boost after IPL fiasco when he appointed as the interim chairman of the Indian Premier League (IPL) in place of the father of IPL i.e. Lalit Modi.

The Glycodin man, Chirayu Amin is the Chairman and Managing Director of pharma giant Alembic Pharmaceuticals and also a former president of the Federation of Indian Chambers of Commerce and Industry (FICCI).

Chirayu Amin was born in a business family. His father Ramanbhai Amin and grandfather Raj Mitra - Rajya Ratna Bhailalbhai Amin were trendsetters in India's pharmaceutical and glass industry. They came to Baroda from Virsad village of Kheda district.

Mr Amin, who has steered India’s oldest pharma company since 1983. After the death of Fatesinh Rao Gaekwad in 1988, he took over the reins of the Baroda Cricket Association (BCA).

The Alembic group companies include Alembic Glass Industries (Year Glassses), Shreno, which deals in engineering solutions, and Paushak that is into specialty chemicals.

UID project is now AADHAR

Unique Identification Authority of India (UIDAI) now comes under the new name ‘AADHAR' and also bear a logo, which has the halo of the Sun on the imprint of a thumb. 

Trivia:- 

The design was picked from among 2,000 entries & winner got a prize of 1 Lac INR.

Jaago Re - Chai Piyo, Padhai Karao

The new Tata Tea Jaago Re campaign takes the issue head on and fixes the responsibility for eradicating corruption from education system . The biggest evils associated with the education sector has been the practice of parents bribing to get their children’s admission into educational institutions.

Aptly summarized by - “Chai Piyo, Padhai Karao” - the commercial drives home the point that parents bribing and buying admission for their child is akin to educating children to grease palms to get things done.

The earlier Jaago Re campaign - "Aaj Se Khilana Bandh, Pilana Shuru" – was an attempt to awaken every Indian to the fact that corruption exists because we feed it, we bribe to get things done.

Sahara Pune Warriors

Sahara India Pariwar, owners of the Pune IPL team, unveiled the name and the logo of the Pune team. Sahara Pune Warriors, is what the team will be called.

The Sahara Pune Warriors logo comprises a spear wielding cavalry-warrior on a horse, might be inspired from the Chhatrapati Shivaji Maharaj.

Quizon - 11

Dear Bizdom readers,

A whole new set of 10 questions have been put here, kindly send your reply to bizdomonline@gmail.com 

1- In 60’s when a great movement was just began, AMUL came up with something different which led to an uproar & then on what significant change happened at AMUL? This person may help you out.

2- Each bottle of which alcoholic brand bears a stamp of its originating country to ensure that each bottle is “truly ________in spirit & authenticity”? The founder of that brand is shown below.

3- Which scheme came into picture when two Indian banks got failed in 60’s, while at that time India was the only second country to introduce that scheme, first was the United States. Which scheme I am talking about? (Hint: - The picture tells about the time when it was implemented in United States)

4- On 23/8/95, then West Bengal’s Chief Minister Jyoti Basu made a very important call. What’s the significance of this call? (Hint: - A picture below)

5- He was a shopkeeper’s son, migrated to Kolkata at 13 with few hundred bucks. He started as a shop assistant & opened his first office in 1958. Today his customers are Unilever, P&G, GCMMF, CCD, Big Bazaar etc. what he started? (Hint: - Logo of his Company)

6- Identify the advertisement which is shown here?

  

7- Whose logo is depicted here?

8- Name the advertiser. (Hint: - While a Picture on the left may give you some useful insight)

9- Who is this gentleman? Think: - Social Business, earlier he was with Barclay’s

10- In the past this Company had changed its name in believe that their sponsored team will win the FIFA world Cup - 2006. This time they are changing their packaging again to a red & white wrapper which is inspired by a Country’s flag. What I am talking about?

Lalit Modi

Time Line

• 1985: Modi arrested in US on drugs and abduction charges. Plea bargain gets him deferred term
• 1986: Returns to India citing bad health. Joins family business
• 1991: Marries mother’s friend Minal Sagrani
• 2004: Becomes vice-president of Punjab Cricket Association
• 2005: Becomes president of Rajasthan Cricket Association
• 2008: IPL is launched; BJP loses power in Rajasthan
• 2009: IPL taken to South Africa; Modi loses RCA elections
• 2010: Loses RCA elections again; Kochi team scandal surfaces

When the Modi family under the leadership of patriarch KK Modi was flourishing in India as their company Godfrey Phillips went on to be become India's number two tobacco company.

In Nigeria, Pessu Aswani had set up a booming business, dividing his time between Lagos and London. His good friend Murli Chellaram was also part of the prospering Indian diaspora in Africa. Years later, Aswani's daughter Minal married to Jack Sagrani, who lived in Nigeria, London and finally worked in Saudi Arabia for Inlaks. While Minal was pregnant, Sagrani was caught in a scam and jailed in Saudi Arabia for several months. He was unable to visit his wife even when she delivered their daughter Karima in London. After Sagrani and Minal parted ways, she stayed in the Gulf for a few years before finally moving to Delhi, where she was a frequent resident at her friend Bina Modi's house at A-1, Maharani Bagh.

This was few years after Minal and Bina's son Lalit had returned from the United States after being convicted in a drugs and assault charge (On March 1, 1985, while a sophomore at Duke University, Modi was arrested on charges of conspiracy to traffic cocaine and assault with a deadly weapon with intent to kill. On April 2, 1985, Modi and another student were indicted on second-degree kidnapping, a misdemeanor charge of assault inflicting serious injury and conspiracy to kidnap).

Minal and Lalit's courtship began at the Maharani Bagh home, and the two sprang a surprise a few months later by expressing the desire to marry each other. Their declaration of love led to one of the biggest commotions the Modis have ever witnessed. While Bina Modi felt betrayed by her friend for allegedly luring her son, who was ten years her junior, into a profitable marriage, KK Modi told Lalit that he would not give his consent for the marriage.

After days of negotiations, angry outbursts and threats, sources say that Lalit finally had his way. Permission was granted for the wedding (which took place on October 17, 1991), a maintenance allowance was promised by the family, and Lalit was included in the Godfrey Phillips as a director.

MUMBAI CALLING and VENTURES

Since Lalit and Minal's wedding had caused such a stir in the social circle in Delhi, they decided to move to Mumbai.

It was the early nineties when the cable and satellite broadcast business was taking root in India. Global broadcasters, even in the non-news genres, weren't allowed a free entry. Modi was quick to seize the opportunity and Modi Entertainment Network (MEN) was born. In 1993, MEN signed an ambitious joint venture with the US-based media conglomerate Walt Disney. WD India Pvt Ltd, the new company in which Walt Disney had 51% stake and MEN held the rest, was given the mandate to introduce Disney's merchandise in the Indian market. The merchandise business was housed under Walt Disney Consumer Products and the broadcast venture was with Buena Vista TV India.

In 1995, Walt Disney also entrusted MEN with the responsibility of distributing its popular sports channel ESPN. ESPN was one of the first channels in the country to go paid. He managed to convince ESPN that with cricket in their pocket, people will readily pay a fee to see the channel. ESPN was soon one of the leading sports channels in the country. Soon, MEN signed similar deals with Paris-based Fashion TV, Dubai-based sports channel Ten Sports and DD Sports.

In 2002, he launched an online lottery business in Kerala called Sixo. He later went into the real estate business in Rajasthan, with a company called Amer Heritage City Construction Pvt Ltd, his wife Minal, is a director. Modi’s last attempt was the idea of launching the country's first local travel-and-living channel, Voyages.

"Son-in-law Gaurav Burman, wife Minal, son Ruchir, step-daughter Karima Sagrani, Lalit Modi, daughter Aliya"

Lalit’s marriage with Minal spawned the connections that now rule IPL. Here, with daughter Aliya and son Ruchir.

THE TURNAROUND

Things started to turn around, when Lalit's friend Vasundhara Raje took over as Chief Minister of Rajasthan in 2003. Lalit knew Raje through her school friend Bina Kilachand. Soon after he shifted to Jaipur, where he not only took over the cricket establishment using a legislation which brought the state cricket association under the purview of government, but also created a storm for his alleged involvement in the sale of some heritage havelis. In a 2006 event organised to raise money for the Elephant Fund, initiated by Mark Shand, the brother of Prince Charles’s wife Camilla Parker Bowles, Vasundhararaje was spotted with Lalit and Kavita Chellaram, wife of Suresh Chellaram, now part-owner of Rajasthan Royals.

Modi's fortune further escalated after he entered the Board of Control for Cricket in India representing Rajasthan-- first as a dealer who helped the Pawar group defeat Jagmohan Dalmiya -- and then as a money-making whiz kid who finally came good business-wise. The BCCI's profits soared over a billion USD in 2006 with Modi in its midst. Two years later his brainchild, the IPL, took cricket's economics to a different level.

FAMILY TIES

Lalit Modi's family and friends are an integral part of the IPL. Minal's sister Kavita is married to Suresh Chellaram who owns a majority share in the Rajasthan Royals franchise which incidentally had the lowest bid amount at the auction in 2008.

Lalit’s step-daughter Karima is married to Gaurav, son of Monica and Vivek Burman of the Dabur group. The marriage caused a stir in the Burman family similar to the one in the Modi family when Lalit and Minal tied the knot. Gaurav is a stakeholder in Global Cricket Venture, a firm that has the digital, mobile and internet rights of the IPL. His brother Mohit Burman is a co-owner in Kings XI Punjab, which he owns as part of the consortium consisting of his childhood friends Karan Paul and Ness Wadia, and Wadia’s ex-girlfriend Preity Zinta.

One of the owners of Kolkata Knight Riders is also an old friend of Lalit Modi’s. Jay Mehta, son of Mahinder Mehta, who owned Saurashtra Cements, and Lalit are childhood buddies.