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Munni enters Guinness Book of World Records

The Munni mania seems to be far from over. After creating mass hysteria all over, the chartbuster from Dabangg- 'Munni Badnaam Hui' now finds its way to the coveted Guinness Book of World Records.

Over 1200 people danced non-stop to 'Munni Badnaam' at Melbourne park beating the earlier record which was set in Singapore when 1008 people danced publicly to a song. The Guinness Book adjudicators were present and so it qualifies as a record. We now enter the Guinness Book for this distinction.

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The Story of Nehrus

Those were the days of the decline of the Moghal Empire after the death of Aurungzeb, and Farrukhsiar was the Emperor. Raj Kaul was the name of that ancestor of ours and he had gained eminence as a Sanskrit and Persian scholar in Kashmir. He attracted the notice of Farrukhsiar during the latter's visit to Kashmir, and, probably at the Emperor's instance, the family migrated to Delhi, the imperial capital, about the year 1716. 

A jagir with a house situated on the banks of a canal had been granted to Raj Kaul, and, from the fact of this residence, 'Nehru' (from nahar, a canal) came to be attached to his name. Kaul had been the family name; this changed to Kaul-Nehru; and, in later years, Kaul dropped out and we became simply Nehrus. The family experienced many vicissitudes of fortune during the unsettled times that followed and the jagir dwindled and vanished away. My greatgrandfather, Lakshmi Narayan Nehru, became the first Vakil of the 'Sarkar Company' at the shadow court of the Emperor of Delhi. My grandfather, Ganga Dhar Nehru, was Kotwal of Delhi for some time before the great Revolt of 1857. He died at the early age of 34 in 1861.The revolt of 1857 put an end to our family's connection with Delhi, and all our old family papers and documents were destroyed in the course of it. 

The family, having lost nearly all it possessed, joined the numerous fugitives who were leaving the old imperial city and went to Agra. My father was not born then but my two uncles were already young men and possessed some knowledge of English. This knowledge saved the younger of the two uncles, as well as some other members of the family, from a sudden and ignominious end. He was journeying from Delhi with some family members, among whom was his young sister, a little girl who was very fair, as some Kashmiri children are. Some English soldiers met them on the way and they suspected this little aunt of mine to be an English girl and accused my uncle of kidnapping her. From an accusation, to summary justice and punishment, was usually a matter of minutes in those days, and my uncle and others of the family might will have found themselves hanging on the nearest tree. 

Fortunately for them, my uncle's knowledge of English delayed matters a little and then some one who knew him passed that way and rescued him and the others. For some years the family lived in Agra, and it was in Agra on the sixth of May 1861 that my father was born. [A curious and interesting coincidence: The poet Rabindranath Tagore was also born on this very day, month and year.] But he was a posthumous child as my grandfather had died three months earlier. In a little painting that we have of my grandfather, he wears the Moghal court dress with a curved sword in his hand, and might well be taken for a Moghal nobleman, although his features are distinctly Kashmiri. The burden of the family then fell on my two uncles who were very much older than my father. The elder uncle, Bansi Dhar Nehru, soon after entered the judicial department of the British Government and, being appointed successively to various places, was partly cut off from the rest of the family. The younger uncle, Nand Lal Nehru, entered the service of an Indian State and was Diwan of Khetri State in Rajputana for ten years. Later he studied law and settled down as a practicing lawyer in Agra. My father lived with him and grew up under his sheltering care.

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Volkswagen launches IPL edition Vento sedan


The Europe’s largest selling car manufacturer Volkswagen which had late entry with its flagship brand in India has been very popular for some time now with its Polo compact car and its sedan version Vento. Now it has been reported that it has announced the launch of an IPL edition of its entry level luxury sedan Vento, priced at Rs 7.24 lakh (ex-showroom, Delhi). The model will go on sale from April 8, the day the fourth season of the Indian Premier League kicks off, through its network of dealerships in 57 cities. Since its launch in September 2010, the Vento claims sales of 14,400 units.

Brand Ambassador - Virat Kohli : TVS Sport

TVS Motor Company has roped in Indian cricket star Virat Kohli as brand ambassador for its sports range of motorcycles.

“TVS Motor Company has signed on one of India’s brightest and most promising cricketing talents, Virat Kohli, as brand ambassador for its all new TVS Sport motorcycle. Kohli will feature on all advertising and retail material related to TVS Sport,” the Chennai-based TVS Motor Company said in a statement.

MIT Media Labs’ new logo has 40,000 variations

MIT Media Labs has a new logo, designed by Richard The, with a whopping 40,000 possible variations.

On his website, The explains that an algorithm is used to produce the logos based on just three shapes and 12 different colors. The algorithm produces a logo for each staff member at the Labs, combining personal branding with organizational branding. Despite the unique nature of each logo, they are clearly related. According to the designer, the logo’s varying nature represents what MIT Media Labs does:

Each of the three shapes stands for one individual’s contribution, the resulting shape represents the outcome of this process: A constant redefinition of what media and technology means today.

Below, you can see just a few of the 40,000 variations.

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Reebok Spends More on Its EasyTone and ZigTech Campaigns

Reebok launched global campaign in support of its two products—EasyTone and ZigTech shoes.
Reebok's ZigTech likened to 'an energy drink for your feet'
The campaign will be launched on 27 national markets worldwide and feature world-renowned athletes representing 7 sports including the U.K. boxer Amir Khan, Indian cricketers Mahendra Singh Dhoni and Yuvrag Singh. The spots produced in course of the campaign feature cell animation paired with motion capturing technology.

As far as new Easytone campaign is concerned, it features a group of “Reetoners,” seven ladies each representing a country and being a fan of Reebok’s toning shoes. Easytone is a line of colorful sportswear for ladies that helps keep fit with every step.

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