AQAD - 256

Whose campaign is this?

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Ghost Ryderz got Bajaj Pulsar as its sponsor

The Ghost Ryderz is a team of professional stunt bikers based out of Kerala. Bajaj Pulsar is the official sponsor of professional motorcycle stunt team Ghost Ryderz. This is the first time a professional motorcycle stunt team has been sponsored by a sports bike brand in India.

Bytes:-
Pulsar has been associated with stunting for many years through advertising and recently through a popular reality show dedicated to stunting called Pulsar MTV Stuntmania.

Funmaster Hunt - Fanta

Spreading a wave of fun and excitement coming Holi festival, Fanta announced the launch of the ‘Fanta – Funmasters Hunt’, an exciting consumer engagement initiative to be rolled out in over 60 cities across 13 states across the country. Through this one-of-a-kind initiative, spanning across a period of 34 days starting 15th February till 20th March, 2011.

Amul is sponsoring Netherlands cricket team

The Royal Netherlands Cricket Board has signed Indian dairy products giant Amul for the upcoming ICC World Cup. As part of the sponsorship agreement, the branding of Amul Butter will appear on the main sleeve of the playing kit as well as full coverage on the training apparel throughout the World Cup.

Bytes:-

Netherlands has been associated with Amul and India's dairy cooperatives for several decades.
Gujarat Cooperative Milk Marketing Federation (GCMMF), owner of Amul brand, is India's largest food products marketing organisation with annual sales turnover exceeding US$ 2.2 billion. It is a cooperative dairy federation of 3 million milk producers handling 4 million MTs (Metric Tonnes) of milk annually.

AQAD - 255

Whats the occassion?

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Flashback Tata Crucible Quiz Part 19

- County Chemicals at the Chemico Works in Bradford Street, Birmingham, England created which famous brand in 1929?

- The company introduced its product under brands like Pyaar, Dulaar and Sanskaar. But subsequently, it had decided to stop marketing its products in the branded packet form. Which company?

- This company is a manufacturer of high performance sports cars started in the Italian village of Sant'Agata Bolognese, near Bologna. The company was founded in 1963, by Ferruccio, as a spin-off of his very successful tractor factory. Identify?

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Tata Crucible Campus 2011 - Coimbatore Prelims

We are thankful to our dear reader Mr. Ramakrishnan for providing us the Prelims questions of the Tata Crucible Coimbatore edition. He also participated in the quiz and went upto wild-card round.

Winner:- Bharathiyar university. 

Runners up:- Amrita university.

Prelim Qs

1- Which controversial Pakistani cricketer is the new face of Hajmola?

2- Which FMCG major has recently ventured into healthcare with their product Nutrigo?

3- What started in 1935 in India through Hilton Young Commission?

4- Identify her?

5- Which Indian business family owns “National Peroxide”?

6- JK Paper has recently tied u with which global printing technology major for producing “Colorlok” papers?

7- In October 2010, the Delhi High Court rejected whose plea for the rights to exclusive usage of the “Sugar free” tag?

8- Identify the gentleman?

9- Which FMCG and skin-care major has tied up to sell German company Mann & Schroder’s baby care brands in India?

10- Which company founded in London in 1772 currently owned by Energizer Holdings originally produced guns, bayonets, and other objects such as typewriters, garden shears, scissors and motorcycles?

11- Genteel liquid detergent has been acquired by which Indian major?

12- Whose ad campaign is this?

13- Which company recently patented “Red Herbal Dentifrice” in the US?

14- What does M stands for in the business terminology MICE?

15- The mass hair color brand “Hair Life “has been launched in India by whom?

16- Identify her.

17- In a big move, who sold their Vanaspati brand “Rath” to Cargill India?

18- Kaya Ltd. Is an entrepreneurial venture of which Indian house?

19- Which car sub-brand literally translates into “dot” or “point” in India?

20- Whose logo is this?

Answers to those who will care to reply (bizdomonline@gmail.com)

Brand Ambassador - Brett Lee : Castrol

Castrol India signed Australian pace bowler Brett Lee as its global brand ambassador for two years.

The speedster’s band 'White Shoe Theory' also launched Castrol’s signature tune for the Castrol Index through a live performance. The 'White Shoe Theory' band comprises the duo of Mick Vawdon and Brett Lee.

Animal Logo's & Trivia - Series 8

Qantas

Qantas Airways Limited is the national airline of Australia. The name was originally "QANTAS", an acronym for "Queensland and Northern Territory Aerial Services", nicknamed "The Flying Kangaroo". 

Trivia:-

The original Kangaroo symbol was adapted from the Australian one penny coin. This design was used subsequently by TAA (later Australian Airlines) as part of its emblem and now features as the centre piece of the roundel adopted by the Royal Australian Air Force in 1956. The winged kangaroo symbol was created by Sydney designer Gert Sellheim, and first appeared in January 1947.

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Metro Goldwyn Mayer

Trivia:-

The well-known MGM logo “Leo the Lion” was originally introduced in 1924 for Samuel Goldwyn’s Goldwyn Picture Corporation. The logo was designed by Howard Dietz, a publicist for the studio and later for MGM. He based the design on the mascot of his alma mater, Columbia University, and incorporated the slogan “Ars Gratia Artis” (Art for Art’s Sake). When Goldwyn Pictures merged with Metro Pictures Corporation and Louis B. Mayer Pictures in 1924, the trademark was adopted by the newly formed studio.

Flashback Tata Crucible Quiz Part 18

- Jeff Johnson, a runner and anthropology major at Stanford and Steve Perfontaine, an Oregon runner were part of the early history in terms of signing contracts with which brand?

- Which organization didia British lawyer named Peter Benenson and Eric Baker found in 1961?

- The HP Garage Program is dedicated to assisting _________ with their time to market, preserving capital and preparing for new business models. Fill up the blank.

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