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From BizDom Blog
Brand Ambassador - Gul Panag : Visit Finland
Visit Finland, the Finnish tourist board in India, has appointed Bollywood actress Gul Panag as the honorary brand ambassador in India.
Terhi Hakala, Ambassador, Embassy of Finland said that the highlight of the destination is a visit to Rovaniemi, the home of Santa Claus where Santa has its own post office and village. The destination offers various activities such as hiking, trekking, berry picking, rafting and nature walks.
Terhi Hakala, Ambassador, Embassy of Finland said that the highlight of the destination is a visit to Rovaniemi, the home of Santa Claus where Santa has its own post office and village. The destination offers various activities such as hiking, trekking, berry picking, rafting and nature walks.
NotJobsButPassion.com
Birla Sun Life Insurance partnered with Career Launcher, India’s leading education services provider to launch a comprehensive online property which aims to encourage parents to identify children’s innate strengths and help them find their real passion enabling them to pursue their career accordingly. The website (www.NotJobsButPassion.com) acts as a one stop solution for parents to address career related concerns of their budding juniors.
It provides comprehensive solutions in talent identification, career planning and how solutions can be structured to finance them.
Arsenal Tata Tea Jaago Re Soccer Stars
Tata Global Beverages announced the launch of Arsenal Tata Tea Jaago Re Soccer Stars, a soccer tournament for school kids, in association with UK's premier football club Arsenal FC. The event, which launched in 2007, is in its fourth year, and aims to promote football among school children and help young football players access the best in terms of infrastructure and training.
Sushant Dash, vice president, marketing, Tata Global Beverages, said that with the event Tata Tea seeks to awaken the sports scenario in India. Tata Tea together with Tata Football Academy, Jamshedpur will also provide an opportunity to the finalists to join the academy.
The fourth edition will reach out to seven lakh children. 30 selected students will then be trained by Arsenal coaches both in India and in London and the final 16 will represent India at the Arsenal International Soccer Festival 2011 in London.
http://www.jaagoresoccerstars.com/
Brand Ambassador - Boman Irani : Kent RO
Kent RO Systems, water purifier maker signed Bollywood actor Boman Irani as its brand ambassador for its new product ''Kent Tap Guard''.
"As the brand face of Kent Tap Guard, Boman Irani will reinforce the communication of Kent Tap Guard''s core brand values to our customers and his fans around the country," Kent RO Systems Chairman Mahesh Gupta said in a statement.
Bytes:-
Boman Irani aka Dr. Asthana aka Veeru Sahastrabudhhe will join a list of Kent Ro''s brand ambassadors, including Hema Malini, Esha Deol and Aahana Deol.
"As the brand face of Kent Tap Guard, Boman Irani will reinforce the communication of Kent Tap Guard''s core brand values to our customers and his fans around the country," Kent RO Systems Chairman Mahesh Gupta said in a statement.
Bytes:-
Boman Irani aka Dr. Asthana aka Veeru Sahastrabudhhe will join a list of Kent Ro''s brand ambassadors, including Hema Malini, Esha Deol and Aahana Deol.
Sex game available for Microsoft Kinect
Advances in technology are usually accompanied by advances in pornography, and Microsoft's Kinect is no exception.
Adult gaming company ThriXXX has developed a sex game for the motion-sensor gaming system, so users can grope virtual ladies, just in time for the holidays.
Of course, the game isn't an official Kinect game — Microsoft tends to stick to more family-friendly titles — but ThriXXX hopes to make use of open-source drivers designed by third-party software companies that allow users to connect to Kinect directly via their computers.
“The Kinect interface provides another exciting interface option for users of the sex simulation software to control the experience in extraordinary new ways. Controller-free is the next generation of game user interfaces, allowing users to use gestures, spoken commands, or objects to control in-game action that creates a completely new sex game activity and magical experience,” ThriXXX said in a statement.
The company has released a demo of the game, and posted a video demonstration on YouTube, though it's since been removed for inappropriate content.
Adult gaming company ThriXXX has developed a sex game for the motion-sensor gaming system, so users can grope virtual ladies, just in time for the holidays.
Of course, the game isn't an official Kinect game — Microsoft tends to stick to more family-friendly titles — but ThriXXX hopes to make use of open-source drivers designed by third-party software companies that allow users to connect to Kinect directly via their computers.
“The Kinect interface provides another exciting interface option for users of the sex simulation software to control the experience in extraordinary new ways. Controller-free is the next generation of game user interfaces, allowing users to use gestures, spoken commands, or objects to control in-game action that creates a completely new sex game activity and magical experience,” ThriXXX said in a statement.
The company has released a demo of the game, and posted a video demonstration on YouTube, though it's since been removed for inappropriate content.
BMW Uses Camera Flash Trick to Imprint Logo on People’s Retinas
Ask any advertiser what one of the most important things in reaching your audience is and the majority will not say budget, appeal, or quality, not even production value. At the end of the day the only thing that matters is if their target remembered and retained a memory of their brand and product, because that is what results in revenue.
Marketers are always looking for the next “big innovation” that will change the field of advertising and elevate them to a step above their competition. This time the automotive company BMV was the innovative beneficiary of a brain changing competitive advantage. Known mostly for exuding luxury and performance, BMW’s advertisements are generally simple and to the point; that is until this commercial came out.
It was made for a movie theater where moviegoers were guinea pigs on an “afterimage effect” that causes a glowing circle to appear in your mind, just like looking into the sun and closing your eyes immediately after. Which is what BMW did, they flashed a bright light threw their logo almost near the end of their commercial and asked the audience to immediately close their eyes. What they saw was a BMW image imprinted into their mind. This is nothing new, it’s called “subliminal advertising” and BMW has just given you a glimpse of how marketers get in the backdoor of the mind.
Marketers are always looking for the next “big innovation” that will change the field of advertising and elevate them to a step above their competition. This time the automotive company BMV was the innovative beneficiary of a brain changing competitive advantage. Known mostly for exuding luxury and performance, BMW’s advertisements are generally simple and to the point; that is until this commercial came out.
It was made for a movie theater where moviegoers were guinea pigs on an “afterimage effect” that causes a glowing circle to appear in your mind, just like looking into the sun and closing your eyes immediately after. Which is what BMW did, they flashed a bright light threw their logo almost near the end of their commercial and asked the audience to immediately close their eyes. What they saw was a BMW image imprinted into their mind. This is nothing new, it’s called “subliminal advertising” and BMW has just given you a glimpse of how marketers get in the backdoor of the mind.
Virgin Atlantic teams up with SABMiller brands for exclusive agreement
Virgin Atlantic has signed a deal with SABMiller which will see the global beer Grolsch and Miller Genuine Draft served on-board Virgin Atlantic from next year.
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