Brand Update

Desi Brand

The GuestQuiZMAster (GQM): Aniruddha Dutta Part 6

Here is the sixth edition of Aniruddha Dutta's quizzes.

Q1. Gideon Gono started his career as a tea boy and rose to become the Governor of the Central Bank in his country. He was awarded the Ig Nobel Prize for mathematics in 2009 "for giving people a simple, everyday way to cope with a wide range of numbers — from very small to very big". What did Gono do to get this mention?

Q2. The money-losing U.S. Postal Service guessed that X was twice as popular as Elvis Presley when it came to sales of commemorative stamps. In a move that wasted $1.2 million in printing costs, the service produced 1 billion of these and sold only 318 million.

Q3. What was inspired by a Tavern run by Bernard Fitzsimmons in Urbana in Illinoiswhich opened for business in 1936 and served daily food specials for a mere thirty-five cents, as well as ten-cent draft beers? The inspiration drew one of the students frequenting the tavern to build something of his own as a result.

Q4. The strychnine tree is a deciduous tree native to India and Southeast Asia. The seeds of this tree enclose a toxic alkaloid called strychnine. This toxic substance was a very well-known poison until the 17th century when physicians came to learn about strychnine's invigorating influence on the digestive and nervous systems. Small doses of this toxic alkaloid are also used as a diuretic, for encouraging hunger as well as assisting in the digestive process. This medication is mainly related to people who are workaholics and, hence, suffer from stress and tension. How do we "workaholics" know this medication better?

Q5. In this Asian country, coins were issued with French and local inscriptions in 1952. All were struck in aluminium and had a hole in the centre, like the Chinese cash coins. Coins were again issued for the first time in 28 years in 1980. These were followed by commemorative coins in 1985 for the 10 year anniversary of republic. However, due to the economic toll of the Soviet collapse in 1991 and the persistence of chronic inflation there are no coins currently in circulation. If the official currency in this country is called the kip, which country is this?

Q6. It started out as the Wickquasgeck Trail. In the days of the Dutch, the trail became the main road though the island of Manhattan, down to the New Amsterdam settlement in the south. The Dutch described it as a "Breedeweg". The current name was adopted as the official name in 1899 on Valentine's Day.

Q7. The first map to be produced by them was called "The Western Theatre of War" and served as a reference for overseas military personnel and soldiers' families alike.On some occasions, the maps archives have been used by the United States government in instances where its own cartographic resources were limited. President Franklin D. Roosevelt's White House map room was filled with maps from them. A map of Europe produced by them was used by Churchill at the Yalta Conference where the Allied leaders divided post-war Europe. Who "also" produced these maps?

Q8. The company uses "New Age"-style marketing and product labeling. Every box of tea was once labeled as "blessed by a certified tea shaman" and an original tag line was "The Reincarnation of Tea." The logo uses the Exocet typeface, slightly modified. In 2006, the Logo underwent a change for readability purposes. Now seen in India, which brand is this?

Q9. In 1931, Irma S. Rombauer, a homemaker in St. Louis, Missouri, was struggling emotionally and financially after her husband's suicide the previous year. Needing a way to support her family, she took to writing and self-published a book.The book was illustrated by Rombauer's daughter, working on weekends during the winter. The cover depicted St. Martha of Bethany, slaying a dragon.Rombauer had 3,000 copies printed by A.C. Clayton, a company which had printed labels for fancy St. Louis shoe companies and for Listerine, but never a book. In 1936, the book was picked up by a commercial printing house, the Bobbs-Merrill Company.Today, this book can be found in many households and libraries. Which one?

A1. Issued multi-billion dollar denomination currency notes to keep the Zimbabwean economy "afloat".
A2. Simpsons
A3. Playboy Bunny
A4. Nux Vomica
A5. Laos
A6. Broadway
A7. National Geographic
A8. Tazo
A9. The Joy of Cooking
Copyright © 2013 Bizdom