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Flashback Tata Crucible Quiz Part 20


- Also known as a "label" or "house" this Italian fashion company was founded in 1915 by Mario ____. In 1978, Mario's granddaughter MIuccia took charge and subsequently spearheaded the company into haute couture? Identify it.

- Professor Jerome McCarthy coined this term, which breaks down into four separate parts: product, price, place and promotion. What are we talking about?

- Kruger beer in 1935 made a packaging innovation. What?

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