Brand Update

Desi Brand

Archies signs exclusive licensing deal with Hallmark

Archies Ltd the leading producer of greeting cards and related gift products in India has joined hands with the Hallmark a US$4bn World leader in Social expression Company to bring exclusive Hallmark retail outlets across the country.

The company plans to create a similar chain of Hallmark stores (as in the United States) all across India. These stores will retail exclusive Hallmark products, including cards, stationery and gifts, including the powerful and synergetic brands like Crayola art products, the William Arthur range of luxury stationery, and merchandise of world famous characters like Snoopy & Garfield among others.

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