Brand Update

Desi Brand

A Carbon Audit for IPL

IPL has decided to enter a long-term partnership with the United Nations Environmental Programme (UNEP) to conduct the carbon audit in India which will ensure that the IPL 4 can be made climate-neutral. It is the first of its kind in South Asia, and puts IPL in the league of events such as the Olympics. The carbon footprint analysis, which is being undertaken by a firm called no2co2.
The IPL may have the largest carbon footprint among the subcontinent’s major sporting events.

A carbon footprint is the total set of greenhouse gases (GHG) emissions caused by an organisation, event or product.

IPL 3 comprises eight teams playing 60 matches across 12 venues nationwide. An average contingent for an outstation match consists approximately of 70 persons, and a good number are offered plush five-star rooms. With its many matches - at different venues with substantial electricity requirements — entailing the movement of hundreds of players, support staff, broadcast crew and fans across the country, the sheer logistical requirement of IPL is staggering.

Copyright © 2013 Bizdom