Bullet-proof buses for IPL

South Africa's Nicholls Steyn and Associates, hired by the Indian Premier League (IPL) to provide security solutions for the event, approached a Jalandhar-based company, Laggar Industry Limited (LIL), for supplying 16 bullet-proof buses and 64 bullet-proof SUVs for the players and officials.


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Trivia:-

LAGGAR INDUSTRIES LTD

The company was incorporated in 1989 when whole of the Punjab was burning in militancy. At that time an idea of providing security cover to the forces who were fighting face to face with the militants was struck in the minds of its Managing Director who by his innovation, Professional and Technical skills with latest technologies developed a Bullet Proof Steel at his unit at Jalandhar (Punjab).

Deepika Padukone to endorse Orbit

Deepika Padukone is signed up as the brand ambassador of Wrigley's sugar-free chewing gum Orbit, which is world’s largest sugar-free chewing gum brand.
Other brands endorsed by her are: Fiama Di Wills, Pepsi, Kingfisher Airlines and Tissot

Fizzier Pepsi

Beverage company PepsiCo India has rolled out its local varient fizzier Pepsi in Andhra Pradesh.

Tagline:- ‘Jorunna kotha Pepsi, jorunna Youngistaan’ aptly describes Pepsi in its new avataar.”

The company has also roped in Tollywood actor Ram Charan Tej to endorse the same.

The company will be roll out a TVC featuring Ram Charan and Deepika Padukone.

Ad agency:- JWT, the TVC has been produced by Film Farm.

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Barbie got a new 500 on her 50th b'day

Barbie, one of the world's most popular and iconic dolls just celebrated her golden jubilee and received a special one-off Fiat 500 created by the company's Style Centre (Centro Stile) to commemorate the occasion.

The customized Fiat 500 has been painted in a bright pink paint that resembles gleaming nail varnish and the seats have been upholstered in silky silver-laminated Alcantara fabrics.