From BizDom Blog
Tiger Woods Rolex Deal: First Major Endorsement Deal In 2 Years
Tiger Woods has his first major endorsement since his downfall two years ago, announcing a deal Wednesday with Rolex to be one of its ambassadors.
Woods had lost five major endorsements in the two years since he was exposed for serial adultery and eventually divorced. He previously had a watch deal with Tag Heuer, which dropped him two months ago. Woods has lost endorsement deals with AT&T, Accenture, Tag Heuer, Gatorade and Gillette since his downfall.
Woods had lost five major endorsements in the two years since he was exposed for serial adultery and eventually divorced. He previously had a watch deal with Tag Heuer, which dropped him two months ago. Woods has lost endorsement deals with AT&T, Accenture, Tag Heuer, Gatorade and Gillette since his downfall.
First food fat tax
Denmark has introduced what is believed to be the world's first fat tax - a surcharge on foods that are high in saturated fat.Butter, milk, cheese, pizza, meat, oil and processed food are now subject to the tax if they contain more than 2.3% saturated fat.
The Danish tax amounts to 16 Danish kroner ($2.83) per kilogram of saturated fat in a product. Copenhagen officials expect the levy to generate almost 2.2 billion Danish kroner ($390-million) for the government.
The Danish tax amounts to 16 Danish kroner ($2.83) per kilogram of saturated fat in a product. Copenhagen officials expect the levy to generate almost 2.2 billion Danish kroner ($390-million) for the government.
Meg Whitman Joins the $1 CEO Club
Meg Whitman, Hewlett-Packard's (HPQ) new CEO, will be paid $1 a year and receive a nonqualified option to purchase 1,900,000 shares of HP common stock. The most famous $1 CEO was Steve Jobs, who recently stepped down from that post as he continues to struggle with his health. Jobs also owns about 5.5 million Apple shares, so his incentive was fairly clear. He has made the most of that by leading Apple to spectacular success.
Long jump champion J.J. Jegede attempts jump over three Limited edition 2012 MINIs
Current England long jump champion and London 2012 hopeful J. J. Jegede attempts an exhibition jump over three Limited edition 2012 MINIs on September 28, 2011 in London, England. This world first is taking place to celebrate the launch of the MINI London 2012 Edition models, of which only 2,012 will be produced.
Subscribe to:
Posts
(
Atom
)






