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Desi Brand

Hero Motors new logo


India's largest two-wheeler company, Hero Honda, formally announced its new brand following its break-up with the Japanese major. The new Hero MotoCorp logo was launched at London's o2 arena.

Along with the brand relaunch, the company also launched two new products, the Maestro, a "masculine" scooter, and the Impulse, described as an "on-road; off-road" motorcycle.
 
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