Brand Update

Desi Brand

Brand Ambassador - Gwyneth Paltrow : Baume & Mercier

Gwyneth Paltrow has been named as the new ambassador for luxury watchmaker Baume & Mercier. Paltrow has been named as a "friend of the brand" by the Swiss company. Baume Mercier is known for releasing high-quality elegant watches and the company has relaunched the sophisticated Linea and Capeland lines and will premiere the exquisite Hampton collection in October of 2011.

Earlier actresses Meg Ryan, Kim Basinger, Teri Hatcher and Evangeline Lilly have served the ambassador for the company.

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