Brand Update

Desi Brand

Sharp made an entry in Mobile Handset Market

Japanese consumer electronics giant Sharp Corporation has launched a set of mobile phones in India with an eye on taking advantage of the 3G spectrum about to be introduced into the country. Sharp claims that its phones are aimed at ''trendy yet price conscious'' consumers. The phones have features like full touch LCD screen, G-Sensor, shortcut to social networking services, LED illumination, Bluetooth, FM radio, dual-SIM facility, and camera. 

The phones will be available in a variety of form factors such as the cycloid phone, screens which rotate a full 180 degrees and the classic clamshell. Sharp unveiled four models namely the Alice, Blink, Tango and Cyborg. The company has however, not elaborated on the features each of these phones would offer have.
Players in the market
Nokia, Motorola, Samsung, LG, Spice, Micromax, Videocon, Intex, T-Series, Zen, Fly, Karbonn and others.

PC maker Dell Inc. has also jumped in the Rs30,000-crore Indian mobile handset market. The US-based firm unveiled two 3G smartphones, based on the Android operating system from Google. The smartphones XCD 28 and XCD 35 carry price tags of Rs11,000 and Rs17,000 respectively.
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