Brand Update

Desi Brand

A crorepati quiz on rural schemes

The Rural Development and Panchayati Raj ministries are all set to undertake an active publicity campaign of its schemes through a national quiz to be hosted by a celebrity on national television. The prize money could be up to Rs 1 crore for the winning team. 

The ministry has already asked the state governments to nominate their teams by September 15 to facilitate the shooting of the programme before October 2 failing which the ministry will select the nominees from the states through a random selection of panchayats.

The first episode is to he telecast on October 2.

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