Brand Update

Desi Brand

Hindustan Times, the first Indian newspaper available on iPhone

Hindustan Times has launched an iPhone news app, and claims to be the first Indian newspaper to do so. The application will primarily target iPhone users or non-resident Indians in the West.

The application will feature five vertical sections - national, world, business, Bollywood, and cricket - and photos. Hindustan Times is the India's second-most read English newspaper. In the past, it has partnered up with the Washington Post and Google to provide additional news coverage.
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