Anxiety index: Brand answers for an anxious world


JWT launched AnxietyIndex.com, an interactive site that helps brands to understand and navigate the anxiety experienced by consumers today. The intention is to operate the site as a place where people can discover and discuss how brands are responding and consumers in their handling of the current global recession.

Posted by A BorN MoRoN on Saturday, February 28, 2009. Filed under . You can follow any responses to this entry through the RSS 2.0

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