BUSINESS FREAK 8

1. During 1960s, In the French Alps an enterprising hotelier marketed something with the slogan “No need to rent the room, buy the hotel, its cheaper!” What first did he market by the slogan?

2. Anjaneyulu Kakkera, is busy with setting up a new retail business under the brand name of “Vah Magna.” Magna has created a network of 70 outlets occupying over 5 lakh sq ft of space. While, bulk of the outlets are located in Andhra, two of them are located in Maharashtra. Magna, operates four retail formats comprising hypermarkets, cash-and-carry stores, FoodEx supermarkets, and recently launched Super Centre. With which other retail chain would you associate the name of Anjaneyulu Kakkera?

3. DIC Entertainment, the mid-size kids' TV program producer and syndicator, is working on a direct-to-video animated kids' series called "The Secret Millionaire's Club" . What is so special about this animated series?

4. What organization/company did Peter G. Peterson and Stephen A. Schwarzman establish with a shared secretary and a balance sheet of $400,000, in 1985?

5. BBC Worldwide has launched BBCGreen.com, a consumer lifestyle website. How is this website different from other websites?

6. On March 10, a certain innovation was carried in Times of india, Dainik Jagran and Sandesh. What was the innovation and what was it meant for?

7. If Sunsilk : www.Gangofgirls.com ; ______: www.Magicofblack.com?

8. NDTV Profit has launched a contest that will require participants to register on the contest site, www.makeovermyoffice.co.in, and write a small essay about why their office needs a makeover. They can supplement their claim with pictures of the office premises. Successful participants will have their offices revamped on a reality show on NDTV Profit. The show is used as a platform to promote which company’s products?

9. ‘A Library for every school’, is a large rural education program under which, so far 25000 libraries have been setup in various government schools across AP, Karnataka, orrissa and Kerela. Who/what is behind this venture?

.10. Easy one- Which was the first Indian IT services firm to list on NASDAQ?

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