Coca-Cola India forayed into the dairy segment through milk-based beverage, Maaza Milky Delite which is a blend of mango pulp and milk, initially which would be test marketedfor two months in Kolkata before national launch.
It is Coca-Cola’s 3rd fruit-based beverage product after Minute Maid Pulpy Orange and Minute Maid Nimbu Fresh.
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Coca-Cola has milk-based products like Nutiboost in China.
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