Dolce & Gabbana, the Italian designer label, has signed a three-year fashion partnership with Chelsea Football Club.

The style deal means we can expect to see the likes of John Terry, Frank Lampard, Didier Drogba, Nicolas Anelka and Ashley Cole out on the town in exclusive, dark blue, three-piece suits, with matching shirts and ties, designed by Domenico Dolce and Stefano Gabbana.

Blue, the colour associated with Chelsea, is the design theme around which all the clothes and accessories revolve; it is also the colour for the exclusive Dolce & Gabbana logo on the clothes tags, which would normally be white.

Two outfits were created for the players: the dark blue suit, featuring the lion rampant reguardant crest embroidered on the pocket of the two-button jacket, and worn with a dark blue shirt, dark blue jacquard tie, black shoes and belt; and a pair of five-pocket, blue denim jeans with a button-down blue poplin ‘Martini’ shirt, and black calfskin trainers. A black wool/cashmere coat, with peak lapels completes the wardrobe. Players and staff will also be equipped with a blue leather trolley-case with Dolce & Gabbana metal tag.


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1. Which company provides the complete security solutions for Siddhivinayak temple, Hajji Ali dargah in mumbai and Sai Baba’s enclave in Shirdi?

2. If you in the business of exporting: collector, Tailor, Alipasand, Dilpasand, Sharbati, Neelam, etc, then you in the business of exporting what?

3. Sanjay Kohli, owner of R K Sports, which makes the popular Rakshak brand sports goods, has invented the idea of using THIS on the hook of the stick to make it smoother and stronger. ''Earlier the material we used on the hook was not up to the mark as cracks on the hook were noticed clearly''

Singha Corporation won the rights to distribute its drinks and merchandise at the English football club's famous ground in Manchester, while the beer brand is set to appear on pitch side billboards at every one of Manchester United's home matches for the next three years. Singha has also garnered the rights to use the Manchester United brand for commercial purposes worldwide, and additional sport-related ventures will be pursued.


About Singha
The pale lager Singha is best known product of Boon Rawd Brewery, Asian brewery founded in 1933.

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Identify the place..?

James Laver, a famous costume historian and a past Keeper of the Robes at the London Victoria and Albert Museum, was a noted authority on dress and its relationship to society.

Laver's Law says that fashions have a timeline and are considered to be:-

Laver's Law
Indecent	10 years before its time
Shameless	5 years before its time
Daring	1 year before its time
Smart	----------
Dowdy	1 year after its time
Hideous	10 years after its time
Ridiculous	20 years after its time
Amusing	30 years after its time
Quaint	50 years after its time
Charming	70 years after its time
Romantic	100 years after its time
Beautiful	150 years after its time

History

It all started when Trip Hawkins, a graduate of Stanford University, who held the post of chief marketing officer of Apple, envisioned a pioneer of a very promising future for the segment of interactive home entertainment. On May 28, 1982 after investing approximately $ 200 thousand, he along with his two colleagues William Gordon and Tom Mott, founded the ELECTRONIC ARTS (which over the years was only known by the abbreviation EA). The company was aimed to develop games for computers and video games system. The company started with 11 employees and $ 5 million from private investors. The new company's first product was launched in May 1983 and it was a game for the Atari video game 800.

I n the early years the company followed to the letter a different philosophy, releasing titles on the market today considered classics, like MULE, Pinball Construction Set and The Bard's Tale. EA was functioning as a seal for talented programmers and developers at the time: with developer’s names placed on the company's advertising campaigns and packaging of the games had the square shape of music albums.

Later the company created a division EASN that was responsible for the creation and development of sports related games. This was changed to EA SPORTS in 1991. In subsequent years this division acquired licenses for professional sports teams & leagues and created realistic games based on success in several sports.

The evolution of Logo

The first corporate logo was known as "Square / Circle / Triangle and was created by Barry Deutsch. Used up to 1999, this logo was represented by a square, a circle and a triangle symbolizing the "alphabet basics of graphic design." This was replaced in 1999 by a new logo that presented a stylized abbreviation EA, which was inspired by the identity of the former games division of sports firm named EASN.

The investment arms of the CIA and along with Google are backing a company that will monitor the internet in real time.

The company-Recorded Future says, it scours tens of thousands of websites, blogs and Twitter accounts to find the relationships between people, organizations, actions and incidents — both present and still-to-come. In a white paper, the company says its temporal analytics engine “goes beyond search” by “looking at the ‘invisible links’ between documents that talk about the same, or related, entities and events.”

It’s not the very first time Google has done business with America’s spy agencies. Long before it reportedly enlisted the help of the National Security Agency to secure its networks, Google sold equipment to the secret signals-intelligence group. In-Q-Tel backed the mapping firm Keyhole, which was bought by Google in 2004 — and then became the backbone for Google Earth.

For more than a decade, BP had flooded the media with advertisements showing solar panels, windmills and waving fields of grass without a drop of oil in sight. The company adopted a stylized green sun as its logo and rolled out the slogan "Beyond Petroleum."

But when the company's Deepwater Horizon offshore well began blowing tens of thousands of barrels of crude into the Gulf of Mexico each day, no outlay of advertising dollars could change the cold, hard facts: BP still derived more than 99 percent of its revenues from gas and petroleum.

The BP blowout was the swan song of an old style of green marketing, one in which companies could make green claims and hope that no one would look over their shoulders.

Commonwealth Games Organizing Committee on Tuesday announced the names of six brand ambassadors for the 2010 Delhi Games to be held later this year in October.
Badminton sensation Saina Nehwal, Olympic Bronze medalist and wrestler Sushil Kumar, Indian Olympic gold medal winner Abhinav Bindra, ace shooter Samresh Jung, Olympic bronze medalist pugilist Vijender Kumar and the women boxer MC Mary Kom have been named as the brand ambassadors of the October 3-14 event.

Identify the advertiser.

The KBC 4 will don the new rupee symbol which reflect in its logo.

History

The story began when Alfred Armour Garnier, a young French chemist, created in 1904 the first branded product, a hair tonic that used natural ingredients (plant extracts), launched at a time when people used soap to wash hair. GARNIER then launched shampoos and conditioners, which were advertised in women's magazines and soon became popular. The brand began to expand its product line in 1936 when it was the first to produce a line of sunscreen products for skin. This allowed to expand the line of skin care with the launch of products made with natural ingredients and fruit extracts.


In the 60s, the GARNIER was the first manufacturer to market a complete line of hair dyes for home use. The success of this product, especially in Europe and the United States, drew the attention of the French company L'Oréal, which bought the lab in 1965. Until then, GARNIER had a line of products targeted hair care and skin care.

Products
Garnier currently has three product lines: Fructis, Nutrisse and Nutritionist. Fructis, started in 1996, is the Garner line of haircare and styling products. Nutrisse, Garnier's hair color line released in 2002, was originally called Natea when it debuted in 1998. Natea wasn't as successful in the United States as in Europe, hence the name change. Garnier started selling Nutritionist, its skincare product line, in 2005.

Innovation
Besides introducing Alfred Garnier's hair tonic in 1904, when people still used soap on their hair, Garnier has been the first to produce sun-care items (in 1936) and the first to make a permanent home hair color (in 1960). Today Garnier is the number-one brand in Europe using natural ingredients.

Logo
GARNIER recently changed its branding with the launch of a new logo, a concept that is more aligned with the roots of the brand: nature coupled with technology.

Brand Ambassdor
Chitrangda Singh and John

With the endless streams of information offered to consumers online, two trends are clearly emerging: searchers are looking for more specific answers, and they trust word-of-web recommendations from friends on social sites. With this in mind, marketers may be interested in Ask.com's latest move, which aims to set the search portal apart with a Q&A format that lets trusted users determine the most relevant results.

Ask.com is not the only search engine that sees value in Q&A formats to give relevant, social results to discerning users. Current leaders of the search market all offer some form of social search - such as Google's Aardvark or Yahoo Answers.

"The man your man Could smell like", the famous Old Spice campaign created by Wieden + Kennedy is not only is accumulating very remarkable viewing figures online, but has also led to an increase Sales in the U.S market.

Former NFL player Isaiah Mustafa has made the Old Spice Man a household name, but how many households own Old Spice products was the question on marketers' minds. It seems the social marketing campaign surrounding "the man your man could smell like" is a viable MVP for Proctor & Gamble as the company is seeing major revenue lifts this year.

According to Nielsen, sales of Old Spice Body Wash—the line touted in the Wieden + Kennedy-created campaign—rose 11 percent over the past 12 months and since the effort broke in February, sales seem to be gaining momentum.

Lacoste is paying a tribute to its heritage by launching a lovely online pop-up book dedicated to the brand’s founder, René Lacoste. The online project features visual life-story of one of the most important figures in tennis history, starting from his early years.

Following are the three logos with three different colour combinations. Help us to choose the best one.

Option 1


Option 2


Option 3

Parachute advanced shifting from "Gorgeous Hamesha" to "Khubsurat hai badna".

1. Position 15 - Sitting Buddha, position 16 ostrich, position 17- crane, these are associated with which product ?

2. His father started the Hampshire Group of Hotels and his flagship hotel is called the Dream Hotel. Who are we talking about?

3. Starter, Home, Business, Enterprise, Premium are range of offerings of which company ?

As part of their celebration that made 500 million users, Facebook is running a project called "Facebook Stories". There's the tale of Denmark's Prime Minister Anders Fogh Rasmussen, jogging with 100 people he met through Facebook. Or the person who turned her 31-acre horse farm into a non-profit horse rescue service after reading about animal cruelty on Facebook. Or the simpler tales of lost dogs found and missing wallets returned.


Facebook is all about the individual and collective experiences of you and your friends. It's filled with hundreds of millions of stories. Which ones inspire you? What's your Facebook story?
visit : http://stories.facebook.com/

Who am I? [Hint in the news]

Who is advertising here?

New ad for Sugar Free which features their brand ambassador Bipasha Basu titled "Step to Fitness" aimed at moving people from being just "Fitness Thinkers" to "Fitness Doers".

Taking forward the series from leaping cat, this time we'll take bird which has been used in logos. The two famous brands which strike immediately are Dove and Twitter.

Dove

Twitter

Pradeep Kashyap, CEO of MART; Arvind Malik, COO of Udyogini; and Pradeep Lokhande, founder of Rural Relations, share their perspective on rural markets.

"Answer to ONLY THOSE WHO CARE TO REPLY".
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1. This company was founded in 1890 as A.G. Thompson Pty Ltd by Alfred Grace Thompson, who was involved into harness and saddle making. He turned to manufacturing sports equipments when his livelihood was threatened by the advent of the motor car.

2. Cork, worsted, hemp, brown oats, suet, lard, alum, stale ale and dragon”s blood – these were just a few of the ingredients listed in 1853 by Tom Twort of Southborough, Kent, for the manufacture of which item ?

3. In 1987, this company adopted its current logo, the so-called “Pacman Logo” designed by Scott Baker. According to the March 1987 Computer Reseller News Magazine, “The new logo, in Helvetica italic typeface, has a slash between the o and s to convey motion and speed.”

The England and Cricket Board (ECB) has announced that Red Bull has signed a four-year extension to remain the official energy drink partner to the England cricket team until the end of summer 2013.

As part of the renewal Red Bull, who first became an ECB partner in 2005, will supply the England team with product at all international matches.

In return Red Bull will receive a comprehensive range of sponsorship assets that includes in-ground advertising, ticketing and hospitality, branded drinks boxes around the boundary edge and product placement around international cricket stadium.

Under the partnership, EA SPORTS will expand its current relationship with fans of the Barclays Premier League with exclusive enhanced experiences and even greater authenticity inside of EA SPORTS Soccerproducts. EA SPORTS branding will be featured on all live on-screen broadcasts of Barclays Premier League fixtures, and EA SPORTS will work with broadcasters to develop enhancements for match day broadcast analysis and increased fan interaction. EA SPORTS will also sponsor the Player Performance Index and will explore new ways to utilize more in depth Barclays Premier League statistics than ever before in future iterations of EA SPORTS Soccerproducts.

We decided to restart our "Flashback Tata Crucible Quiz" series. We will be posting three-questions-a-time. Plus the old rule of "Answer to ONLY THOSE WHO CARE TO REPLY remains".
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1. Targeted at helping pregnant women, growing children and young adults meet their daily calcium requirements and to help prevent diseases like osteoporosis, who has launched Calci+, a high calcium milk.

2. This “people car” literally means "two horses", was conceived to make cars affordable to the rural people of France, who needed space for transporting farm produce and poultry to the market and whose performance expectations from a car they would own centred around fuel efficiency.

3. He was born in 1940 to a successful Muslim jeweler's family in Chittagong, then a part of colonial India. While teaching at a local college in the early 1960s, he noticed a need for a packaging plant in eastern Pakistan and established one with the help of his father and a loan from the state. In 1965, he left to study at the University of Colorado and Vanderbilt University under a Fulbright Scholarship.

Wal-Mart Stores Inc. is putting electronic identification tags on men's clothing like jeans starting Aug. 1 as the world's largest retailer tries to gain more control of its inventory. But the move is raising eyebrows among privacy experts.

The individual garments, which also includes underwear and socks, will have removable smart tags that can be read from a distance by Wal-Mart workers with scanners. In seconds, the worker will be able to know what sizes are missing and will also be able tell what it has on hand in the stock room. Such instant knowledge will allow store clerks to have the right sizes on hand when shoppers need them.

The tags work by reflecting a weak radio signal to identify the product. They have long spurred privacy fears as well as visions of stores being able to scan an entire shopping cart of items at one time.

Did you know there are over a million words in the English language? Which words are best for stimulating innovation? Gerald "Solutionman" Haman has collected over 2,000 words that end with the 3 letters "ATE" and incorporated them into this provocative YouTube video.

Use of animals to symbolize one thing or another is in practice from years. In the United States, the bald eagle symbolizes freedom while in India, the cow symbolizes the Dharma. It would only seem fitting then that many of the world’s business ogranizations / corporations would use such symbols to represent themselves as well. Oftentimes these symbols are used to represent power, strength, speed, loyalty, trustworthiness, or some other attribute of a particular company. At other times, a particular animal is used because it is part of the company’s name. Continuing with the Animal Series Logos here are The Leaping cat which is used by two majors of all together different fields. 

JAGUAR

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PUMA

The below advertisement has some connection with an event, whats that? (Quite easy, cant be easy any more)
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Ferrari has unveiled a new logo that will feature on all its team and car branding from the start of next season.

The red-and-white design will become the Maranello-team's official racing logo from January 1, and comes on the back of the controversy over the bar code design that the outfit had used up until the early part of this season. Given Formula One's ban on tobacco advertising, angry lobbyists claimed the barcode was too closely associated with Marlboro cigarettes, the primary brand of sponsors Philip Morris.

What is Ambush Marketing?
Ambush marketing is a marketing campaign that takes place around an event but does not involve payment of a sponsorship fee to the event.

When did it started?
Ambush marketing as a concept first came to light at the 1984 Los Angeles Olympics. Those Games, which generated a surplus of some US$250 million, were deemed an overwhelming success. They were the first to be funded entirely privately. Prior to the this any number of sponsors were allowed to tie themselves to the Olympics on an ‘official’ basis. During 1976 Montreal Olympics there were 628 ‘official’ sponsors.

Some famous cases of Ambush Marketing are:

# 1984 Olympics: Kodak sponsors TV broadcasts of the games as well as the US track team despite Fuji being the official sponsor. Fuji returns the favor in kind during the Seoul 1988 games of which Kodak is the official sponsor.
# At the 1992 Barcelona Olympics Nike sponsors press conferences with the US basketball team despite Reebok being the games’ official sponsor.
# In the greatest ambush marketing feat of all time Nike’s man Michael Jordan, Air Sponsorship himself, accepts the gold medal for basketball and covers up the Reebok logo on his kit.
# 1996 cricket World Cup held in the sub-continent. Though Coca-Cola was the `official' sponsor of the event, Pepsi stole the limelight with its `Nothing official about it' tagline.
# 2000 Sydney Olympics: Qantas Airlines’ slogan "The Spirit of Australia" sounds strikingly similar to the games’ slogan "Share the Spirit." Qantas claims it’s just a coincidence to the sound of official-sponsor Ansett Air helplessly banging its fists on the conference room table.
# 2002 Boston Marathon: Nike strikes again. As Adidas-sponsored runners come off the course they are treated to spray-painted ‘swooshes’ honoring the day of the race, but not the race itself.
# 2006 Fifa World Cup in Germany, The Dutch supporters, renowned for their crowd mentality, donned the amusing promotional trousers of Dutch brewery Bavaria Beer.

Identify the advertiser and reply back at bizdomonline@gmail.com