Posted by Team BizdomNews,
TechWednesday, March 31, 2010
Search engine Google added another tool, Google Shopping, to its platform, enabling users to get information about products and their prices online. It will gather information about products and prices automatically by scanning millions of Indian Web pages and extracts product names, prices and images. Through this information from more than 30 thousand Indian Internet sites can be track down.
Google's research shows that, Indian Consumers on an average spend 35 per cent of their time researching for products online before they make a purchase decision.
Posted by Team BizdomEpL and IpLWednesday, March 31, 2010
Yog Sports has acquired exclusive rights to distribute branded merchandise of IPL and all 8 teams across India for a 10-year period. Merchandise will include Jerseys, T-shirts, Caps, Key chains, Wrist bands, Backpacks, Gym bags, Flags, Trumpets, and other accessories including those of the official kit sponsors like Reebok, Adidas and Puma.
Yog will set-up exclusive “IPL Match Stores” at stadiums, multiplexes, airports, railway stations, and ISBT’s, in addition to select malls, high streets, and IT parks.
Below posted are six questions, just go through them and send the answers to bizdomonline@gmail.com
Answers only to those who care to send the ans.
Q.1.They sold a trademark to world famous company for Whiskey bottles two in number and a sum equal to sixteen hundred euros. Identify the logo of the company, trademark and the company to whom they sold the trademark.
Q.2.Ad campaign for a noble cause.Which ad campaign
Q.3.Identify this logo.Very much in the news.
Q.4.We all know his innovation.Do you know who he is?
Q.5.Creator of which trademark?Think food.
Q.6.They are huge players in banking and telecom industry. Which German company's logo is this?
André Citroën's inspiration was the wooden gears with spiral teeth, produced by a Polish inventor and business partner's.thus the reason behind the logo. Citroen brand is stylized and two teeth "cut" on the clutch.This logo was derived from the herringbone gear shift. Hisfirst industrial adventure was a small gear cutting business called 'Engrenages Citroen' in Fauburg St Denis when he introduced the 'logo' for his company as two double helical 'chevrons'. This emblem survived all his other subsequent activities and is still the internationally recognisable double chevron logo of Citroen cars. In 1919, Company start production of cars, the first model is Type A, we observed first logo Citroen, octagonal with arrows logo on a blue background with silver or gold, on top of the radiator. After been many ups and downs, In 2009, new logo was developed by design firm Landor. Citroen change appearance. Arrows (chevroanele) out in relief, gained strength. Writing Citroen keeps its traditional red color, as a bridge between history and future.
Trivia :Citroen gears found their way into most French cars and to such diverse avenues as the steering system for the 'Titanic' (Citroen products were used on the Titanic)
Posted by Team BizdomBrand UpdateMonday, March 29, 2010
After seeing Kareena Kapoor in ads for Airtel,Lux,Sony Vaio we will be seeing Kareena in her latest brand ambassador's avtar for Sony Ericsson Mobile Phones.Bebo has now been chosen as the fresh new face of Sony Ericson’s Vivaz and Xperia cell phones.Hirokazu Ishizuka, corporate vice president and head of Asia Pacific region said "We have signed a regional partnership with MTV, whereby the Xperia X10 users will have exclusive access to the MTV application that will provide them news feeds and other updates from the channel,”
Posted by Team BizdomNews,
TriViAMonday, March 29, 2010
Disney Channel has made an effort to bring the ancient Tamil literature Thirukkural to the animated TV serials. The series developed as animal fables by Accel Animation Studios, Chennai, is titled ‘Ek Tha Jungle' and showcases couplets from Thirukkural.
Accel Animation Studio was set up in Chennai in July 2006 as a division of Accel Transmatic, an IT services company, as part of its initiative to foray into digital media technologies.
Posted by Team BizdomEpL and IpLMonday, March 29, 2010
UFO Moviez, the official broadcaster for the IPL in cinema theatres, has tied up with Threeality, a California-based company; to bring the last four matches with a three-dimensional (3D) effect in select theatres. This would be the first time in Indiathat any sport event will be screened with 3D effect.
Posted by Team BizdomEpL and IpLMonday, March 29, 2010
Shemaroo Entertainment comes up with Rajasthan Royals – The Road to Victory, an inspirational film on the IPL success story of the Royals in 2008 on DVDs and VCDs.
The film peeps into behind-the-curtain happenings and takes us through the nostalgic journey of the victory of Rajasthan Royals in 2008. It also features the highlights of the first season of the IPL tournament, interviews with Shane Warne, Yousuf Pathan and other players and some breathtaking extraordinary performances of the team that created the history.
Runner Up:- Sardar Patel college of Engineering:- Rishkul & Chinmay
Let’s Toss
i.For which purpose, characters like Mr. Thoothoo Kumar, Mr. Susu Kumar and Mr. & Mrs. Poly have been created for civic awareness ?
ii.This society was formed in 1920, registered under Tamilnadu Societies Registration Act and from that it has monopoly in India. Its logo is derived from India’s highest order of chivalry during the days of British Raj.
iii.What’s Pigovian Tax?
iv. The Company was founded in 1816 as the Ancienne Mutuelle. The name of the company is always written in uppercase and its not an acronym.
v.This project bean with 120 keyboarders, 350 lacs characters were used to modenise n blah blah, what?
vi.In 2005, Apple banned all books published by John Wiley & Sons from all Apple retail stores. Why?
Stump Vision
i.Identify the author.
ii.A question related to Venture philanthropy
iii.This gentleman has launched which is pitted against Kindle.
iv.Identify this (Hint:- Organized social movement)
v.Which experiment n what created?
vi.Name the organization which he is heading? (Hint:- Alternative energy source)
Audience Question
Whats Volunteering?
Whats Valentine’s Day effect?
Whats advertised here "God made men, Samuel made them equal"?
Tata World
1.Besides being largest producer of Coffee, which other cash crop Tata Coffee produces?
2.Established in 1987 to promote “World’s favorite team sport”?
3.Sound like spice but its not.
4.Gaurav Garg is Head of which JV of Tata?
Tata AIG Tata Elexsy
Third Umpire
1.Hinduja Group - Renault Nissan -etc.
2.Idiot Box – Knight Riders – Shahrukh Khan
3.News Corporation – William Fox – Ronald Regan – Music of 20th Century Fox
4.Mini – Rolls Royce – Rapp Motorenwerke GmbH – James Bond Movie
Posted by Team BizdomTata CrucibleMonday, March 29, 2010
TC Mumbai witnessed the emergence of a "Quiz Rapper", a name given by Giri to Soubhagya Jena, one of the member of the winning team (ITM, Navi Mumbai) at TC Mumbai Campus round.
The Six teams who have qualified for Final round were;
Sardar Patel college of Engineering:- Rishkul & Chinmay
H.R.College of Commerce and Economics:- Rudreshwar & Eshan
S.P.Jain Institute of Management:- Nilesh & Sumukh
The quiz was emphatically won by ITM with a score of 39 even they have forgotten to take Powerplay in their 1st & 2nd round despite giving right answers to the direct ones.
***************************************
Soubhagya Jena, who is regular to Bizdom blog has sent a mail to Team Bizdom;
Dear Ankit,
This is Soubhagya from ITM Business School, Navi Mumbai, an avid fan of your blog and i want to state here that your blog has been a major source of knowledge for the preparation of Tata Crucible leading us to win the TATA CRUCIBLE CAMPUS edition of Mumbai,2010. Thus we became the first in the history of ITM and Navi Mumbai to win the Crucible.
Tons of thanxx to you, Shiv sir and Siddharth sir for your valuable content that you put on time to time on your blog.
Team Bizdom from its heart, congratulates Soubhagya Jena & Anirban for this achievement and wish them good luck for the National & International Finals.
Prelims
1.Who said “The Tata’s represent the spirit of adventure”?
Mahatma Gandhi
2.We position ourselves as “India’s only 5 star’s airline”. Who are we?
Kingfisher Airline
3.Identify the Company.
DLF
4.Identify this newly launched entity in India.
IndiaFirst Insurance
5.What is the name of the toothpaste co-created by Sachin Tendulkar?
Sach
6.Which great gentleman from the world of finance, equity, investment etc.
Ajit Jain
7.Which publishing house was founded by Allen Lane in 1935? They sold high quality Sixpenny paperback through Woolsworth and other high street stores? (Hint: - All of us have read their creation)
Penguin
8.He owned the San Diego Padres baseball team starting in 1974. He better knew for ‘Grinding it Out’ and building a huge empire. What global corporation did he create?
McDonald’s
9.Identify the person behind this.
Capt. Gopinath
10.Identify this person from India. (Hint: - Only listed company in country which has maximum dependency on dotcom revenue.)
Sanjeev Bhikhchandani
11.“I regard ‘X’ as my inspiration”. Hitler told a Detroit news reporter 2 years before becoming the Chancellor of Germany in 1933. Who is X?
Henry Ford
12.Whose identity is this?
Boeing
13.Identify the person. (Pic: - Tipping Point)
Malcolm Gladwell
14.Identify this famous campaign. (Pic:- An advertisement picturing Dada Bhai Nowroji)
State Bank of India
15.Denis Tomplains, Bush and I, invented and patented a shoe to “defy Isaac Newton”. Who am I?
Michael Jackson inventing the gravity defying shoes
16.A series of Convenience store renamed from U-totem ‘m’ in 1946 to reflect their newly extending hours. What name was adopted?
7-Eleven
17.Whose campaign is this? (Ad- For those who love speed)
Tata Photon
18.Identify the Company.
Apple
19.Who is this? (Big name in the marketing world).
Ms Rama Bijapurkar
20.What is the first phase of the “West Island Freeway System “project in India Called?
Posted by Team BizdomBiZDoM GyAaNSunday, March 28, 2010
The Goodyear Tire & Rubber Company's Wingfoot Lake Airship Base, sometimes called "The Kitty Hawk of Lighter-Than-Air," is the oldest airship base in the United States.Goodyear entered the fledgling aviation industry when it established its Aeronautics Department in 1910 to market rubber impregnated fabrics and coatings for airplanes and lighter-than-air craft. Goodyear built its first balloon in 1912 and the next year began a long history of building and flying balloons in national and international competition.In 1916, Goodyear bought 720 acres of land southeast of Akron to serve as a flying field and manufacturing site. It included Fritch's Lake which provided water power for a grist mill and a water reserve for factories several miles downstream. Situated on the property was one of the original homes in Portage County, a log cabin built in 1845 by Abraham Himebaugh. The facility and the lake itself took on a new identity from Goodyear's winged foot corporate emblem.
SimplyMarry.com, a matrimonial site, from The Times Group, in association with Sunday Times Matrimonial, has launched the concept of HUM=TUM (which means Me=You), through a series of ad campaigns that will run on SimplyMarry.com, Sunday Times Matrimonial, and across Times network websites.
HUM=TUM : The Equality Manifesto Campaign talks of the practical scenario of a married couple in a metro, in a beguiling manner, reinforcing the brand promise that finding the perfect match in the city is easy with SimplyMarry.com.
The ad communication highlights the basic characteristic attributes of a modern man and woman and their typical way of thinking about issues. The campaign provides tips on understanding future life partners better, and finding a perfect soulmate.
Posted by Team BizdomEpL and IpLFriday, March 26, 2010
Linc Pen, an associate sponsor for the Rajasthan Royals has launched its Graffiti Board Campaign.
The Graphiti Board Campaign will be conducted mainly in Ahmedabad and Jaipur where the graffiti boards will be placed within the stadium and both fans and the players can interact via writing on the board.
Posted by Team BizdomNews,
TriViAFriday, March 26, 2010
SRK, Rani and Ash will be charming their audience through a new medium. Namely, a comic book. Titled Bollywood, the comic is being created by Illustrated Orchids, based in Singapore. Bollywood is a comic book series that has the cartoon look alike of Bollywood biggies and format will be similar to Amar Chitra Katha and Superman.
The attempt is being made to revive Indian characters that have a great demand in a market flooded with foreign characters. First two comic books - Bollywood and Santa Banta and Trendy will be released over in the Indian markets in the first week of April
As we all know, Blogger.com was a brain child of Evans Williams . A little historical and motivational account about him follows:
Evans Williams is entrepreneurial by nature. He didn't take up a fixed job any time in his life. Even dropped out of Google in 2004 to start his podcasting company odeo, when Google had bought out his Pyra labs in 2003. At Pyra labs the initial idea was to build up a project management software but as time passed it ended up with blogger.
The whole story of Pyra Labs and blogger is a one man's fight for his destiny and his only weapon being his optimism and a motivation subconsciously, to not quit this time in the middle as he had done many times earlier.
Blogger started in times when there was a boom in internet, but soon the boom turned bust and by that time it had many registered users and thus the it was becoming continually difficult to ensure best services to the increasing consumer base. At this time the users themselves contributed in bits and pieces to keep their blogs afloat. When later blogger had 1 million registered users it caught the attention of Google which carried out its first acquisition of Pyra Labs!
The legal battle between the Tatas and Bisleri over the registered Himalayan trademark has led to the latter changing the name of its mountain water brand.
Bisleri Mountain Water brand from the Himalayas is now being sold as Vedica Mountain Water from the Himalayas. Priced at Rs 20 for 500 ml pack, Vedica would be positioned as a premium brand with medical values. The water is being sourced from a spring in Uttarakhand.
Posted by Team BizdomEpL and IpLThursday, March 25, 2010
Tata Docomo, India’s youngest and fastest growing GSM mobile service operator on DO-ing the new yet once again have renovated and simplified their offer of letting you meet with the IPLstars. The offer was initially launched as “Daily Plans” where a customers had to dial through USSD *141# and subscribe to their daily plans. Lucky winners would win a couple pass to the 40 parties that is going to be held all around the IPL season across India at Tata DOCOMO’s Karbonn IPL Nights.
Posted by Team BizdomBrand UpdateThursday, March 25, 2010
Bollywood actor Ranbir Kapoor will be seen in a new avatar for Pepsi's new commercial, contrary to his usual look. Ranbir, who recently replaced superstar Shah Rukh Khan as the brand ambassador of Pepsi, is ready with "The Game", an upcoming TV concept from Pepsi.
Taking his youngistaan image a little forward, Ranbir has tried to look funky for the ad, which is based on 'The Game' theme.The messy and carefree look is complemented with a stubble and a mop of hair falling on his forehead.
Sanjay Dutt and Ranbir Kapoor pose with actress Jacqueline Fernandez as they take part in a launch ceremony for a television game show in Mumbai
Posted by Team BizdomBrand UpdateThursday, March 25, 2010
Taking its 'Use Mobile, Save Paper' campaign further, Idea Cellular has partnered with the two leading coffee chains – Barista and Café Coffee Day – to spread awareness about its 'Go Green' campaign through a unique mobile application that will allow people to download the menu card and bill on their mobile phones. This will eliminate the need for paper-based menu and bill in that particular transaction.
Posted by अंकित "सफ़र"Brand UpdateThursday, March 25, 2010
Future Group forayed into the toothpaste category with its private label, the 'Sach' brand., which they launched in 2009. The name "Sach" is inspired by the Sachin Tendulkar, who is also a director in the group's subsidiary -- Future Consumer Products is also the co-creator of the toothpastes range. FCPL has two brands under its umbrella - Sach and S Drive.
Tagline:- Ab Din Ki Suruvat Sach se
Sach Brand has much more than toothpaste, look below.................
